The Workshop // How to Make Successful Business Decisions 

Join Mwongera Mutiga – Director at RedBrick Africa for a webinar encouraging to make accurate and successful business decisions by removing the guesswork through the use of market research.

When was the last time you made a decision you were happy with?

Business Owners, Entrepreneurs, Managers and staff at different levels have one thing in common – the need to succeed. However you define success, it’s what we all strive for. And in order to succeed, we must make countless decisions along the way. 

Daily, we are bombarded by information left, right and centre, and making the right choices is often reduced to gut feel, which is notoriously unreliable and biased.

But how do we ensure that our decisions are not complete guesswork? That’s where research and insights come in. Taking a minute (…ok, a bit more than a minute…) to properly analyse your options and the different dynamics you are dealing with could mean the difference between a successful product/event/service/app/business and a huge loss of time, energy, effort and money, not to mention credibility and goodwill. 

Elimination of guesswork in decision making is a matter of survival in this constantly changing environment. The COVID pandemic and its widespread devastating effects have shown us that the best laid plans can still go awry. It’s even more necessary for you to have the ability to scan your surroundings and make INFORMED decisions, void of the unreliable gut feel. This workshop will help you:

• Make better business decisions based on hard data and facts
• See the trends that exist in your environment and industry more clearly
• Identify the biases that exist in your psyche that can skew your view
• Learn what you need to do to deal with changing circumstances
• Become a better, more accurate, more confident business decision maker

Sign up today!
Webinar: The Workshop // Removing the Guesswork – Using Market Research to make Accurate 
& Successful Business Decisions 
Speakers: Mwongera Mutiga - Director, RedBrick Africa Ltd
Date: Tuesday 18th May, 2021
Time:  10:00am to 11:30am (EAT)
Register here.

About the Speaker

Mwongera Mutiga is the CEO and Founder of RedBrick Africa Ltd, a leading provider or Research, Data and Strategy services for organisations in and around East Africa. He is an Entrepreneur, Researcher, Communications Strategist, Mentor/Coach/Trainer, Public Speaker as well as a Social Impact and International Development Expert. 

With a professional career spanning over 20 years, he has experience working in various countries in Africa, including Kenya, Uganda, Rwanda, Tanzania and Zimbabwe. He has also worked with clients and professionals from various cultures around the world.

Mwongera has an undergraduate degree in Marketing as well as an MBA in Strategic Management. He is also a trained and experienced Impact Evaluation, Market Research and Marketing Communications professional, with several years’ experience managing complex Monitoring, Evaluation, Research and Communications projects for various brands in the profit and non-profit sectors. 

He has also worked with numerous Government, Private Sector, Non-Profit and Social Enterprise organisations and professionals across East Africa, supporting them to understand, measure and report on their social and environmental impact.

Mwongera has a passion for families. As a husband and father, he has a personal stated mission to ‘Support the growth and development of the next generation through stable, loving families’. This mission led him to develop a platform – Papa Bear Kenya – that seeks to encourage and equip men to be the best, most impactful Fathers they can be. 

The platform has numerous expressions including a YouTube Channel, a social media presence and regular face to face interactions with fathers, all in an effort to create a community of strong, informed, accountable men all raising the next generation of fathers.

He has previously hosted a workshop on How to Define & Talk to Your Target Audience at Nairobi Garage // Karen.

Sign up today!
Webinar: The Workshop // Removing the Guesswork – Using Market Research to make Accurate 
& Successful Business Decisions 
Speakers: Mwongera Mutiga - Director, RedBrick Africa Ltd
Date: Tuesday 18th May, 2021
Time:  10:00am to 11:30am (EAT)
Register here.